Rodric David

Before filming with Justin Bieber in November 2013, Tyga took my new Tesla for a spin.   It was November 2013 when Tyga and Justin Bieber headed down to Thunder Studios to film the video for their single “Wait for a Minute”. The studio phones started running hot that morning after the “Beliebers” caught wind […]

Known for our expertise in the automotive category, Thunder Studios was the home for two national auto spots that debuted during Super Bowl 50. The first, the Defy Labels campaign for the Mini Clubman nameplate, features an ensemble cast of icons speaking about the labels they’ve overcome and even embraced on their paths to success. […]

I am very excited to share this major development: Thunder Studios is teaming up with Struans Media on P&A for ‘Nine Eleven’, and for other future projects. For more information check out the exclusive at Business Wire.     Republished by Blog Post Promoter

This 650 HP Ford Fiesta glows in the dark and goes 0-60 in under 2 seconds Wowza, check out Ken Block’s insanely exciting Gymkhana Eight: Ultimate Exotic Playground; Dubai filmed in my old UAE stomping grounds.  Just wait until you see Ken Block’s Ford Fiesta obliterate a Bugatti Veyron in a drag race before drifting its […]

  Since time immemorial technological advances that disrupt and improve the efficiency of the distribution of goods, services and information have spurred the advancement of civilization. Historically, these technological advances in distribution methods were significant contributing factors to the outcome of wars between civilizations. History records that ‘All roads lead to Rome’ which refers to […]

This is the first of a three-part series by Rodric David For over 5000 years technological advances that disrupt and improve the efficiency of the distribution of goods, services, and information have spurred the advancement of civilization.  Written language is believed to have been invented in Mesopotamia around 3200 BC creating the first method of recording […]

By Rodric David 9 June 2016 A tipping point was reached in 2015 when consumers spent more time engaged on mobile devices (198 minutes per day) than they spent watching programming on television (168 minutes per day). I find it extraordinary that this fact remains largely under reported in the mainstream media, as it is […]

By Rodric David I believe that we are now at the tipping point of massive change in the global distribution of video content in all its forms. Within the next 10 years I predict the complete overhaul of global video content distribution which will radically change the way we consume it and the way we […]

Mathew Ball’s excellent article explores the failure of traditional media companies to recognize pressing risks to their businesses due to the upheaval in content distribution systems. The article makes the argument that technological changes are driving a wholesale shift in content distribution infrastructure. I’ve also addressed this topic in an article of my own.   Mr. […]

By Rodric David   Last August, legendary Australian motorcycle stunt rider Robbie Maddison spent the day at Thunder Studios filming for a Kia campaign with Blake Griffin. Maddo is probably best known to American audiences for breaking the world record for distance jumping live on ESPN on the 40th anniversary of Evel Knieval’s jump over […]