Rodric David

The next ten years of wealth creation in media will equally be determined by mastery of emerging platforms. By Rodric David OVUM, a leading analyst house across converging media, telecoms, and IT markets, recently released its research analysis on the coming 10 years in the media business from the consumer perspective. Based on the content […]

By Rodric David I was fortunate enough to spend some time with accomplished actress, comedienne, and TV host Whoopi Goldberg this past spring. Whoopi is an American icon and movie star. She is one of the few performers ever to have won an Emmy Award, Tony Award, Grammy Award, and Academy Award. Whoopi is probably […]

It was a summer of commercials at Thunder Studios! We were proud to be the venue of choice for productions of a number of the world’s most recognizable brands. Some of the companies Thunder recently hosted include Calvin Klein, Target, Apartments.com, Heineken Beer, one of the world’s largest tech companies (I can’t disclose), and automotive […]

Before filming with Justin Bieber in November 2013, Tyga took my new Tesla for a spin.   It was November 2013 when Tyga and Justin Bieber headed down to Thunder Studios to film the video for their single “Wait for a Minute”. The studio phones started running hot that morning after the “Beliebers” caught wind […]

By Rodric David BAFTA, the British Academy of Film and Television Arts, hosts an annual gala dinner to honor the achievements of distinguished individuals and companies in the entertainment industry. The Britannias were most recently held on October 30, 2015 at the iconic awards venue The Beverly Hilton. Thunder Studios was delighted to be a […]

By Rodric David 9 June 2016 A tipping point was reached in 2015 when consumers spent more time engaged on mobile devices (198 minutes per day) than they spent watching programming on television (168 minutes per day). I find it extraordinary that this fact remains largely under reported in the mainstream media, as it is […]

Paywalls in Gaming could predict the future of the entire content business. Blocking audiences from exploring content through subscription paywalls can be a double edged sword. There has been enormous consumer backlash against subscription fees (over $100/ year) for Xbox Live and PSN, and it took years for irate Xbox owners to actually be able […]

Recently Mathew Ball wrote an extraordinarily well written article titled, “Fortnite is the Future, but Probably Not for the Reasons You Think” that provides some significant insights into why I have invested so heavily in a Gaming focused content future. The article can be read here. Ask yourself – How is it a game that […]

By Rodric David   Last August, legendary Australian motorcycle stunt rider Robbie Maddison spent the day at Thunder Studios filming for a Kia campaign with Blake Griffin. Maddo is probably best known to American audiences for breaking the world record for distance jumping live on ESPN on the 40th anniversary of Evel Knieval’s jump over […]

  Since time immemorial technological advances that disrupt and improve the efficiency of the distribution of goods, services and information have spurred the advancement of civilization. Historically, these technological advances in distribution methods were significant contributing factors to the outcome of wars between civilizations. History records that ‘All roads lead to Rome’ which refers to […]