THE BACKLOT: WHOOPI GOLDBERG

THE BACKLOT: WHOOPI GOLDBERG

By Rodric David I was fortunate enough to spend some time with accomplished actress, comedienne, and TV host Whoopi Goldberg this past spring. Whoopi is an American icon and movie star. She is one of the few performers ever to have won an Emmy Award, Tony Award, Grammy Award, and Academy Award. Whoopi is probably […]

The Backlot: Tyga Test Drives My Tesla

The Backlot: Tyga Test Drives My Tesla

Before filming with Justin Bieber in November 2013, Tyga took my new Tesla for a spin.   It was November 2013 when Tyga and Justin Bieber headed down to Thunder Studios to film the video for their single “Wait for a Minute”. The studio phones started running hot that morning after the “Beliebers” caught wind […]

Paywalls and Gaming: The Canary in the Coal Mine?

Paywalls and Gaming: The Canary in the Coal Mine?

Paywalls in Gaming could predict the future of the entire content business. Blocking audiences from exploring content through subscription paywalls can be a double edged sword. There has been enormous consumer backlash against subscription fees (over $100/ year) for Xbox Live and PSN, and it took years for irate Xbox owners to actually be able […]

DISTRIBUTION 101: A Very Brief History of Civilization

DISTRIBUTION 101: A Very Brief History of Civilization

This is the first of a three-part series by Rodric David For over 5000 years technological advances that disrupt and improve the efficiency of the distribution of goods, services, and information have spurred the advancement of civilization.  Written language is believed to have been invented in Mesopotamia around 3200 BC creating the first method of recording […]

The Backlot: Ken Block’s Gymkhana Eight Livery

The Backlot: Ken Block’s Gymkhana Eight Livery

This 650 HP Ford Fiesta glows in the dark and goes 0-60 in under 2 seconds Wowza, check out Ken Block’s insanely exciting Gymkhana Eight: Ultimate Exotic Playground; Dubai filmed in my old UAE stomping grounds.  Just wait until you see Ken Block’s Ford Fiesta obliterate a Bugatti Veyron in a drag race before drifting its […]

DISTRIBUTION 103: The Tipping Point

DISTRIBUTION 103: The Tipping Point

By Rodric David I believe that we are now at the tipping point of massive change in the global distribution of video content in all its forms. Within the next 10 years I predict the complete overhaul of global video content distribution which will radically change the way we consume it and the way we […]

THE BACKLOT: ROBBIE MADDISON

THE BACKLOT: ROBBIE MADDISON

By Rodric David   Last August, legendary Australian motorcycle stunt rider Robbie Maddison spent the day at Thunder Studios filming for a Kia campaign with Blake Griffin. Maddo is probably best known to American audiences for breaking the world record for distance jumping live on ESPN on the 40th anniversary of Evel Knieval’s jump over […]

DISTRIBUTION 102: Media, Movies, and Mobiles

DISTRIBUTION 102: Media, Movies, and Mobiles

This is the second of a three-part series by Rodric David Historically we have viewed distribution primarily as the physical movement of goods. This changed in 1440 with the invention of the Printing Press by Johannes Gutenberg which enabled knowledge and information to be distributed on a large scale. The printing press was the foundation […]

THE BACKLOT: Commercials, Commercials, Commercials

THE BACKLOT: Commercials, Commercials, Commercials

It was a summer of commercials at Thunder Studios! We were proud to be the venue of choice for productions of a number of the world’s most recognizable brands. Some of the companies Thunder recently hosted include Calvin Klein, Target, Apartments.com, Heineken Beer, one of the world’s largest tech companies (I can’t disclose), and automotive […]